A UK-based start-up is bringing Mickey Mouse and other iconic characters to smartphones after striking a major content deal with The Walt Disney Company, in a bid to reverse declining reading habits among children.
London-founded Comixit has secured rights to adapt more than 100 titles across Disney, Pixar and 20th Century Studios into digital comic strips known as webtoons, a fast-growing format designed specifically for mobile consumption.
The agreement will see globally recognised franchises including Frozen, Ice Age and Moana reimagined as vertically scrolling, episodic comics tailored to younger audiences. The company has already partnered with the The Beano, signalling early traction in the children’s content space.
Comixit was founded in 2025 by entertainment executive Michael Nakan, who said the platform is designed to meet children “where they already are”, on their phones, while turning screen time into a more constructive activity.
“Disney has shaped imaginations for generations,” he said. “Bringing its characters into a modern, mobile-first format allows us to make reading engaging again.”
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