Thirty years ago, catching Pokémon meant booting up a Game Boy. In 2026, apparently, it means getting to Target before sunrise and hoping the person in front of you doesn’t clean out the shelves.
The Pokémon Trading Card Game’s highly anticipated 30th Celebration expansion arrived worldwide on Sept. 16, and fans have been extremely normal about it.
By which we mean: not normal at all.
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30 years of Pokémon: The memes that made it immortal
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