TL;DR: Target’s exclusive Owala holiday collection drops on Oct. 18. Eight new colorways are available to purchase this weekend.
If your emotional support water bottle is due for a festive refresh, set an alarm on your phone right now: the first of several Owala holiday drops is officially hitting Target on Oct. 18. These will inevitably sell out quickly, so be warned.
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The Target-exclusive collection spans eight colorways for the standard FreeSip 24oz and the contoured FreeSip Sway 30oz:
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