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Millennial campaign strategist topples Quezon town’s 33-year dominance

16 May 2025
in Business
Reading Time: 11 mins read
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Millennial campaign strategist topples Quezon town’s 33-year dominance
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A 36-year-young political and campaign strategist successfully toppled a long-entrenched politician who has been in power for 33 years in Infanta, Quezon, a feat almost nobody of his townmates would believe.

But incumbent Vice-Mayor Lord Arnel L. Ruanto — or simply L.A. as friends and constituents call him — did it through his 5th ranked incumbent councilor who beat outgoing mayor Filipina Grace America who ran for vice-mayor in the last May 12 midterm elections.

Ms. America has been lording it over Infanta local politics for over three decades by running for mayor or vice-mayor after every three terms and she seems invincible in every electoral fight.

But here comes Vice-Mayor Ruanto himself — apparently applying his political knowledge and campaign strategies and tactics honed through his established firm called Grassroots Analytics Philippines (GRAPH) as its chief strategist — who went on to be the youngest mayor of Infanta when he defeated, Ebit Escueta, his political rival in the mayoralty race by over 6,000 vote margin.

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