TikTok is expanding its eligibility to creator subscriptions.
Previously known as LIVE Subscription, the monetization feature was only available for creators who stream on the platform. But starting today, Sept. 23, Subscription is available to any creator who is 18 years or older, has at least 10,000 followers, and has accumulated at least 100,000 video views in the past calendar year. LIVE creators previously eligible for the feature will still have access.
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LIVE Subscription was first launched in 2022 and was directed at the streaming space, competing with YouTube and Twitch.
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