“Design is not just what it looks like and feels like. Design is how it works.“
This philosophy, famously articulated by Steve Jobs, perfectly encapsulates the approach of Amina Aranaz-Alunan, a visionary in the world of design. In the latest episode of Alagang Wilcon, Amina shares her journey, insights, and the innovative spirit that drives her work and why her name will surely stay around for a long time.
A Trailblazer in Design
Amina Aranaz-Alunan’s career is synonymous with the power of creativity and the importance of pushing boundaries. As the Creative and Executive Director of Aranaz, a bag and fashion accessory brand, and the co-founder of SoFa Design Institute, she has been redefining how we perceive interior spaces. Her designs, created in collaboration with TransPhil, seamlessly blend traditional elements with modern aesthetics, creating environments that are both timeless and contemporary.
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