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Grab, MOVE IT, DICT launch first Asenso Center to scale an AI-enabled gig economy in the Philippines

30 October 2025
in Business
Reading Time: 4 mins read
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Grab, MOVE IT, DICT launch first Asenso Center to scale an AI-enabled gig economy in the Philippines
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Grab Philippines and MOVE IT, in partnership with the Department of Information and Communications Technology (DICT), officially inaugurated the Asenso Center in Marikina City — the first livelihood hub of its kind in Grab’s Southeast Asia network.

The one-hectare facility is designed to elevate and professionalize the onboarding of platform workers and entrepreneurs,  accelerate AI-enabled earning opportunities for Filipinos, and streamline access to social protection programs via guided enrollment with SSS, Pag-IBIG, and PhilHealth, complemented by micro-insurance and welfare protection from Chubb and AXA.

Grab Philippines Country Managing Director Ronald Roda shares, “Grab is one of the Philippines’ most mature platform-work ecosystems, and that gives us a precise, ground-level understanding of what Filipino platform workers and micro-entrepreneurs truly need to thrive. The Asenso Center turns that insight into action. It opens dignified, digitally powered livelihoods, equips our partners with practical AI co-pilots, and helps families convert opportunity into income at scale.”

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