Around one in four professionals believe it is acceptable to use LinkedIn as a dating tool, according to a survey by Zety, a CV-template platform, and 22 per cent say they have either reached out to or responded to someone on the networking site with romantic intent.
The findings come as more people, tired of swipe-based dating apps, turn to the professional network to meet partners, despite LinkedIn’s community policies, which prohibit romantic advances.
“Our focus is on making sure that people are safe from unwanted romantic advances,” a LinkedIn spokesperson said.
The Zety survey polled 1,023 US employees. Alongside the headline figures, it found that 12 per cent of respondents had formed a romantic relationship that began on the platform, and 48 per cent regarded LinkedIn profile information as more trustworthy than that found on dating apps.
The platform’s public profiles, with clear headshots and a record of a person’s education and career, provide the kind of information dating apps typically lack. Singles have also tried speed dating, hobby-based meetups and spreadsheets as alternatives to app-based matching, a trend that runs alongside reports of people using dating apps to hunt for jobs and professional contacts.
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