Here she goes again. This week, Meghan Markle introduced the newest name of her lifestyle brand — As Ever.
It might be the perfect title for a duchess who keeps trying to push the same claim in our faces, over and over again: I’m authentic!
Scrap the American Riviera Orchard moniker that she teased last year. The vision that she introduced to the world with a heavily produced, gauzy video of her in a rustic kitchen (not her own, but never mind that), arranging flowers and strolling around in a ballgown.
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