Have you considered international languages to boost SEO for clients?
In 2010 Guido worked in the search marketing department for Expedia in London, covering the EMEA market. What he learnt there was the importance to have a different strategy for each country via specialists who are native speakers. So, over the past few years at GA Agency, he has invested in building a multilingual team, recognising London to make it easier to facilitate that.
Not many agencies can offer multilingual in-house teams, especially not ones that cover ten languages. It’s common to use external translation services to plug this gap and the results are incomparable versus having local specialists. Guido takes some time out from his day to share his journey with Business Matters.
What problem does your company solve?
We lend resource and our expertise in digital to our client partners – helping them to become more competitive in the digital space. Of course, most of the time the ultimate goal is to increase online revenue. As part of our work, we also want to educate our clients, and we try to explain every time why we are doing this or that.
What products or services do you provide?
We are a 360-degree digital agency, a one-stop shop for customer acquisition.
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