Alisha Williams doesn’t own a home because she took a $50,000 risk in 2020.
The 33-year-old, who has a background in marketing and communication, launched her sexual wellness business, Rosewell, with what could have been her house deposit.
Ms Williams wanted to sell sex toys to women without it feeling sleazy. It was a tough sell when she launched in 2020; sexual wellness wasn’t in the Zeitgeist.
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