Whenever you think of gay dating apps, Grindr, Scruff, and Sniffies likely come to mind. These platforms thrive off of thirsty dudes looking to get laid. But a new report (aptly titled “The Naked Truth”) from Archer, a relatively new dating app (owned by the Match Group, which also owns Tinder, Hinge, and other apps), suggests a shift in how gay men are using apps, and ultimately, how they’re viewing dating itself. It turns out gay men on Archer are actually nearly six times more likely to be looking for a husband than a hookup!
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Launched in June 2023, Archer is what the company describes as a “social-first” alternative to some of those more hookup-focused, location-based apps out there, like Grindr and Sniffies. The app’s main push is really about offering gay, bisexual, and queer men a more intentional dating experience, with a solid focus on building community and helping everyone stay safe with its in-app Health Hub.
Since its App Store debut, Archer has managed to get quite a bit of attention as a new player in the gay dating app scene. (Which it totally should — I’ve attended some great events that Archer has sponsored in NYC, and the team seems genuinely interested in helping people find their forever person!) With over 685,000 downloads by May 2024 (a feat considering the financial news in the dating app world has been generally bleak as of late), Archer is definitely backing up its claims with solid data.
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