Amidst a host of period tracking apps out there like Flo and Natural Cycles, menstrual health startup Joii is promising something new: measuring period blood volume with AI to diagnose conditions like endometriosis, and it launches today in the UK.
One in three menstruators experience heavy bleeding during their periods, according to the UK’s National Health Service (NHS), and it can be a symptom of painful conditions endometriosis, fibroids, and adenomyosis. It can take four to 11 years to be diagnosed with endometriosis, and as many as 60 percent of cases remain undiagnosed. The founder of Joii, Justyna Strzeszynska, developed the app after her own painful journey to a fibroids diagnosis.
The aim of the Joii Period Evaluation app is to use AI to track one’s cycle and spot any potential issues to flag to your doctor.
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